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Date added: 1st October 2021


Tailored to your dog, it's a 1-in-a-million recipe

Nutritionally-balanced with goodness in every bite

No added sugar, colours, flavours or preservatives

From the Partner

Back in 2013, a small group of people came together to bring one vet’s idea to life. They set out to solve a problem at the heart of pet food: despite the overwhelming choice of one-size-fits-all food in the shops, there was never anything that could tick all the boxes. Long lists of mysterious ingredients on the label only made things more complicated – there had to be a better way to feed dogs right.

And so tails.com began, assembling a crack team of experts including vets, nutritionists and engineers (and their dogs) to develop a super-smart way to create a unique recipe for every single dog – yes, even yours. From your dog’s weird preference for whiffy fish smells, to that itchy skin condition, your dog’s tails.com recipe is based on information only you could know.

  • Ingredients that target specific health improvements through their diet
  • Perfectly balanced protein, fat, fibre, vitamins, minerals and supplements
  • A recipe that adjusts with them as they age
  • Fast and free dog food deliveries every month
  • A feeding plan that covers their entire diet, treats and all
  • Supported by a dedicated care team on hand to help you every day
  • Keeps them fuller for longer – a little goes a long way!
  • Tasty, natural ingredients and no added sugar, artificial colours, flavours or preservatives
  • Great for teeth – dogs love the crunch

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